Digital Marketing Executive - Peterborough


This job does not exist anymore.

Try running a new search or browse our vacancies.

Or fill in the form below to receive job alerts.

Job Type Permanent full-time
Location Peterborough
Area East of England
Sector Commercial - Sales & Marketing
Salary Negotiable
Start Date ASAP
Job Ref DN1468_1507637300
Job Views 18
Description

Digital Marketing Executive - Peterborough

Join my client in the knowledge that you are dealing with a UK based 5 star rated provider who is renowned for its professionalism in dealing with customers in a fair and professional way. My clients greatest strength is their people - professional, driven yet grounded and fun to work with. My client is currently recruiting for Digital Marketing Executive looking for an exciting opportunity to join a leading Insurer based in Peterborough. The ideal candidate will be a forward thinking digital marketer and will manage all digital marketing activities, including some SEO activities.

Job Specification

This is a fantastic opportunity to be part of our Marketing team. You will be responsible for delivering the company's digital marketing strategy and feeding into the marketing plan on a global basis. The role is very focused on the design and implementation of a strategic digital marketing plan. Duties include but are not limited to:

  • Drive online customer acquisition utilising a range of digital channels including, but not limited to Email Marketing, PPC, Display and Affiliates.
  • Develop and create engaging online banner adverts and manage PPC campaigns.
  • Create, develop and deliver an email marketing programme to drive customer engagement.
  • Use Google Analytics, Google AdWords, and other relevant sites to provide insight on the performance of the digital channels.
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Execute tests, collect and analyse data, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
  • Track, report, and analyse website analytics and PPC initiatives and campaigns.
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Work with editorial and marketing teams to drive SEO in content creation and content programming.

Candidate Requirements

  • Solid understanding and experience of digital marketing, conversion, and online customer acquisition.
  • Proven experience of running email campaigns.
  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
  • Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite).
  • Strong working knowledge of HTML, CSS, and JavaScript development and constraints.
  • Experience of working with CMS systems (Wordpress, Umbraco etc).
  • Educated to degree level in marketing.

What you can expect from us

  • Salary up to £25,000 dependent on experience.
  • Pension with Royal London.
  • Free Life, critical illness and personal accident insurance cover.
  • Free worldwide travel insurance.
  • Friendly working environment.
  • Location Peterborough.
Keywords
Sector Clear
Area Clear
Job Type Clear
Salary Clear
Sign in
Register
Similar Jobs
  • B2B Sales Account Executive
    TM Resourcing are currently recruiting for a highly motivated and sales driven B2B Sales Executive to join our client's existing but expanding team in Huddersfield. The successful candidate will be rewarded with an annual salary of up to £20 000 with very generous and very achievable bonus schemes ...
  • Sales Account Manager
    TM Resourcing are currently recruiting for a highly motivated and sales driven Sales Account Manager to join our client's existing but growing team in Huddersfield. Key duties (but not limited to):Contact existing customers with view to cross-sell and up-sell at any given opportunityTo identify sale...
  • Senior Account Manager
    Senior Account ManagerWest Yorkshire A fantastic opportunity has arisen for an experienced Senior Account Manager to join a global manufacturer based in West Yorkshire. Specialists in packaging within Pharma, Perfumery & Cosmetics and Spirits they are market leaders and as such are looking for a...
Email Me Jobs Like This
Subscribed to similar jobs notifications